ZYPSY:

Assisted them with Interaction Design and Developing Wireframes

︎︎︎2018

Role:
Interaction Designer, UX Designer

I mostly took part as an User Experience designer and Interaction designer, UI design wasn’t something I worked on in the most of the projects.

One of the projects I worked on was Ramen Hero's new website. I assisted them in developing an efficient checkout sequence that was both user-friendly and informative.

One of the challenges I remember was creating a layout that would help users distinguish between monthly subscriptions and one-time purchase items during the checkout process. It was important to find an impactful layout that would make it easy for users to understand what they were buying, and how much they were spending.

Another goal was to elevate the story of Ramen Hero, and I realised that ,the founder, Chef Hiro's journey could have been the perfect central focus in our storytelling.(+ Hero and Hiro rhyme) To make the about page more engaging by making the titles fun, I named the sections in the about page "The Hero, The Journey, The Ramen."

Kazsa, the lead designer, was great throughout my time with Zypsy; we communicated well, everything was straightforward and understandable, and he respected my time and decisions.

This experience taught me how to work in a remote international team environment, how I prefer direct communication and honesty, and how to establish well-organized frameworks that do not hinder our project time constraints and each team member's time.

Another project I assisted them with was "Project Livingroom," an anime streaming platform with chat functionality. I made a few interactive prototypes to demonstrate how animations and CTA actions could look.